Beaton PR offers expert counseling and public relations services to clients across a range of industries with a specific focus on firms in the fields of law, financial services and STEM.
We closely follow the legal industry, helping clients grow their brands in this increasingly competitive market. We enhance clients’ reputations by promoting up-and-coming partners, senior leadership, and everyone in between. By positioning key partners as thought leaders, placing articles in trade publications, and highlighting specific practices, we ensure firms solidify their existing strengths while highlighting their emerging growth areas.
Whether bunds or basis points, we know the financial services industry inside and out. We follow market activity, global economic news, SEC, CFTC and FINRA actions, and legislation in Washington, helping clients to provide analysis on the industry's most important stories. We maintain strong connections with business reporters and work to build symbiotic relationships between our clients and the media. These efforts help clients become thought leaders on the industry’s most pressing issues.
We help clients master the intersection of news and STEM (Science, Technology, Engineering, and Math). Whether start-ups with pending patents or medical practices with established reputations, we effectively highlight clients’ unique products, innovations and services. Our depth of contacts across STEM trade publications and with national science reporters makes clients stand out in this ever-expanding sector. We develop media strategies that capture reporters’ imaginations, resulting in stories that resonate with key audiences in the tech, biotech and healthcare industries.